Friday, November 11, 2011

Monetizing content, 1916 style

I found this quote in 1916 trade magazine for silent movie theater owners:
"The stories of 1916 are no better than the stories of 1716 nor of AD 1 nor will those of 2016 be any better. A prize offer of a million dollars would not bring forth a story better than thousands for which the authors received a skimped handful of shillings or francs or dollars or told for the mere love of telling a tale."
(The Moving Picture World, Aug. 5, 1915, p. 930)

In other words, good writers will write the same copy for $1 million or for $1 or for nothing (or maybe even pay for the privilege). That's something the Internet hasn't changed.

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